In addition, the Company has an agreement with FanDuel to host a sportsbook inside Bally's Atlantic City, which will debut shortly.
for sports betting skins, and PointsBet and theScore for iGaming skins, all of which provide unique benefits in the cutting-edge New Jersey sports betting and iGaming market, and allow the Company to reserve skins for its own use. As previously announced, the Company entered into strategic partnerships with Esports Entertainment Group and Sporttrade Inc.
We have a proven track record of implementing strategic initiatives at acquired properties in order to drive growth and revenue improvements, and plan to bring the iconic property to a level not seen in years.'Īs part of the transaction, Bally's also receives three sports betting and five iGaming skins in New Jersey. 'We are pleased to close on this transaction, which represents the latest addition in our ongoing portfolio diversification strategy, and look forward to implementing our capital improvement plans to completely renovate the property with first-in-class amenities and offerings. 'We strongly believe in the potential of the Atlantic City market and are confident that we can restore Bally's to its former glory,' said George Papanier, President and Chief Executive Officer of Bally's Corporation.
